A while back, when 3M lost it's 1st place in the 'Most Creative' (or innovative, was it?) ranking - I have had a personal tragedy. Yes, of course Apple is not a re-inventor of the wheel either - but Apple is working with technology, and technology changes everyday. While paper on the other hand - paper remains paper. Until 3M sets its corporate paws on it.
But now I can see that 3M is anything but a disappointment. Those guys have learned from Apple that design can solve 99% of all problems, and launched a collaboration with Karim Rashid - one of the top designers on our generation.
Anyone else sees a resemblance to the Apple mouse in that last Post-it holder? I am not complaining - I am just saying.
via Dieline
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