Tuesday, May 10, 2011

The Nothing Office

Nothing is a Dutch advertising agency. However, they prefer to call themselves 'commercial innovators', due to the large number of less often used communication alternatives to advertising they are working on. 

'Nothing' refers to the material which a single idea can transform into something. Using a material as cheap as cardboard is a great way to communicate that message and generate tons of publicity for a young agency. Not to mention the flow of creativity this workspace must stimulate!

No wonder Nothing landed a client as great as my dear Volkswagen! The agency's website invites everyone interested to stop by at their office in Amsterdam.

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